I helped L'Oréal Paris StudioPro get their style on...
TouchPoints
TV, OOH, Interactive Billboard, Transport wraps, Digital Escalators + more
App design + social
Event LFW catwalk+Afterparty venue,
social paid advertising, digital advertising, editorial/PR
TV, OOH, Interactive Billboard, Transport wraps, Digital Escalators + more
App design + social
Event LFW catwalk+Afterparty venue,
social paid advertising, digital advertising, editorial/PR
Markets
UK
UK
Responsibility
Concept team: Art Director + Copy Writer
Pre+Post Production Team: Creative Lead + Graphic Designer
Concept team: Art Director + Copy Writer
Pre+Post Production Team: Creative Lead + Graphic Designer
Credits
Executive Creative Directors: Rob Brown
Artworker: Andy Tannock
Executive Creative Directors: Rob Brown
Artworker: Andy Tannock
Film Director; Barnaby Roper
DOP: Simon Chaudoir
DOP: Simon Chaudoir
60s TV commercial.
Short cut downs of this were made for various social channels.
Short cut downs of this were made for various social channels.



There was a great deal of social content created for this campaign.
Below: Social media 'Hook' tutorial shorts that linked to YouTube full long tutorials on how to create the looks.
Below: Social media 'Hook' tutorial shorts that linked to YouTube full long tutorials on how to create the looks.